BC Hydro

Concept, Art Direction

Agency: Rethink

Home Renovation
 

The home renovation initiative offers rebates to customers who install energy-efficient upgrades into their home. To promote it, we gave all our ad space an energy efficient upgrade - from insulated TSA builds to banner ads of various dimensions. 

BC Hydro -  YouTube Pre-roll

Above: YouTube pre-roll

Below left + bottom: Digital banners

Middle: Print TSA

Right: Pinterest

Winter Conservation

 

With winter comes higher energy bills, but it doesn't have to be all doom and gloom. Spokesperson Dave is back to give the public some top energy-saving tips.

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